I am Woo Chan Kim, the president of HS INTERNATIONAL.
In the beginning of 2000, I used to work for a cosmetic industry. In 2009 I founded my own company – HS INTERNATIONAL, which is now became one of the world’s leading suppliers of eyelash extension products.
My next goal is cosmetics, deeply in my heart I have a passion to run a cosmetics company. I’ve been watching a whole process in the era of globalization how a roadside shop business became a worldwide known company in cosmetics market. Using different approaches to get the brand awareness through various channels, such as smartphone applications, SNS, magazines, exhibitions, etc. I’ve launched my own cosmetics brand BLAN SHUTTE and NOHJ. I’m planning to keep using global social network to get brand awareness through online and offline sales to familiarize customer with our cosmetic products and finally to get into the mass market shops.